Monday, May 11, 2009

M&M's Transformer Campaign Kicks Off

Mars Snackfood has released its press release to official kick-off its Transformers partnership with Transformers: Revenge of the Fallen which includes an update to their website. The campaign will run from May through July.
As anticipation for the summer blockbuster builds, Mars Snackfood US will also be rolling out a full-contact, “Transformers: Revenge of the Fallen”-themed marketing campaign in support of the limited-edition products. Specific marketing campaign executions include:

- Action film director Michael Bay is putting his signature touch on a dramatic television commercial in which animated M&M’S® Brand characters, “Red” and “Yellow,” team up with the popular AUTOBOT® OPTIMUS PRIME™, to deliver the M&M’S® Strawberried Peanut Butter Chocolate Candies to stores around the country. The commercial will debut on June 1, 2009.

- Michael Bay himself will become an M&M’S® character for a new “Inner M” print ad that will be featured in June issues of Entertainment Weekly, US Weekly and USA Weekend. The print advertising is an extension of the brand’s “Inner M” equity campaign which encourages Americans to find their fun side and embrace their “Inner M.”

- Consumers will be able to join “Red” and “Yellow,” as well as other “Transformers: Revenge of the Fallen” characters on a digital scavenger adventure on www.mms.com, as well as other sites throughout the Web, beginning May 19, 2009.

- Kyle Busch’s No. 18 M&M'S® car in the NASCAR Sprint Cup Series will sport a special “Transformers: Revenge of the Fallen”-themed paint scheme during the June 21, 2009, race at Infineon Raceway, where Busch took the checkered flag last year. The special paint scheme features movie title decals on the hood, trunk and TV panel and the M&M’S® Brand “Red,” “Green” and “Yellow” characters modified into “Transformers: Revenge of the Fallen” characters.

29 comments:

  1. too bad the racecar that they are going to be on is driven by a jackball :(

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  2. I bought some of the Bumblebee Snickers bars with the yellow nougat and the package has 4 different facts about TF's on the back. I wish they would have changed the flavor of the nougat but what are ya gonna do :)

    ReplyDelete
  3. Does....
    Does that say Strawberried Peanut Butter?

    That's disgusting!

    ReplyDelete
  4. Looks like there are indeed 7 constructicons and Overload does exist. See the link:

    http://www.toywizard.net/transformers-movie-ez-collection-dx-devastator-set/

    ReplyDelete
  5. Im sorry that I got the comments removed on the Devastator thread. I have been dealing with a lot from everyone here and it truly hurts my feelings when you all come down on me. I provide links for the admin to post and I have good theories. Sorry.

    ReplyDelete
  6. You are not the one that should be apologizing as you did nothing wrong. The whole point is the speculation. That is the fun of stuff like this. All kinds of spoilers and ultimately we really just don’t know that much. Not really. Those acting like they do and attacking others for not agreeing with them (or simply being jealous of attention they are not getting) should move on as don’t need them here.

    ReplyDelete
  7. you do not have good theories scorpio.

    and you do not provide links, tfw2005 does, you are trying to take credit for others work.

    you have problems you need to deal with yourself in terms of attention getting, only you can deal with that.

    ReplyDelete
  8. blog owner, look at the posts by other young kids like RY, they do not state what they think as fact. or profess to be the voice of transformer fans everywhere.

    that is one of the biggest reason people do not like Scorpio, me being one of them. he comes off as an arrogant prick pardon the language, and that is what people object to.

    ReplyDelete
  9. WELL DAAAAAAAAAAYMN HOMBIE! I GOSSA GIBB ME FUM CAMB-DAAAAAY! YEEEEEH? YEEEEEEH. DAMB ATH BIFTCH DUCK SKEET SKEET SKORT BLURG. GON' GO WATSCH MTB'S "CWIBTH" SO'S AH KKKLAN FIGER OWT HOWA PIMP MAH RIIIIIIIDE, DWAG. *cough cough HURK*

    *Beatboxes to accordion music*

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  10. scorp does not come off as ignorant. You dorks are just jealous haters!

    ReplyDelete
  11. As far as I can see, Scorpio is a pretty valuable asset to this blog. Rock on bro!

    ReplyDelete
  12. I've never seen Scorp do anything but provide what he felt were potentially interesting links, as well as some personal theories on what might happen - and last time I checked, that's what this blog is for. If you check the blogmaster's credits for each post that he makes, you'll find that Scorp is credited for a good amount of them, which shows that what he brings is valuable.

    Not to mention the fact that in all the time that I've been around here, I don't think I've EVER seen Scorp say a negative word about any of you that are constantly criticizing him, which says a lot about his character.

    You all need to just let go of the whole "we hate Scorpio" thing and let's just concentrate on why we're here: Transformers and everything related to them.

    As for the Strawberry Peanut Butter Chocolate M&M's. Seems like there're too many flavors going on in there. I'll reserve judgment until I can taste their sweet, sweet chocolatey goodness for myself.

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  13. -Im sorry that I got the comments removed on the Devastator thread. I have been dealing with a lot from everyone here and it truly hurts my feelings when you all come down on me. I provide links for the admin to post and I have good theories. Sorry.-

    Yes you should be! I only just get back and i find that the comments have been closed to the Devastator post and everyone is saying how much they hate me or why they hate me. Seriously dude i dont mind you voicing your opinion but stay off my profile please :)

    -you do not have good theories scorpio.
    and you do not provide links, tfw2005 does, you are trying to take credit for others work.
    you have problems you need to deal with yourself in terms of attention getting, only you can deal with that.-

    I do not claim the links are mine in most of them i actually state where i found them. Sorry to offend you but if i didnt post the links on here you might have to wait days later to talk about something that could have been posted today.

    -blog owner, look at the posts by other young kids like RY, they do not state what they think as fact. or profess to be the voice of transformer fans everywhere. that is one of the biggest reason people do not like Scorpio, me being one of them. he comes off as an arrogant prick pardon the language, and that is what people object to.-

    I do not state my posts as fact i simply relay my opinions what the other Scorpio has done i do not know please ignore him while i test out how to post without anyone copying me.

    -scorp does not come off as ignorant. You dorks are just jealous haters!-

    -As far as I can see, Scorpio is a pretty valuable asset to this blog. Rock on bro!-

    Thanks people but i didnt post most of the rude comments that have been posted over the last few days under my profile

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  14. Sorry about my long post :)

    Replying to TheChief:

    I agree forget about our minor differences lets just enjoy talking about Transformers

    ReplyDelete
  15. Finally figure it out :)

    Hopefully that will stop arguements. Yes i am called Matthew. Yes Scorpio is a fake name i created as a book idea.

    P.s. You cant see my detail unless you are my friend on MSN. Message me if you want 2. But i might get a bit boring after a while as i rarely go on.

    ReplyDelete
  16. ^^^^
    Yes i have added a URL because of people copying my Username. It gets really annoying. Sorry for all the confusion.

    ReplyDelete
  17. Cant Stand Scorpio5/12/2009 4:27 PM

    ^^^ You are still a douchebag regardless of your new URL name---I mean c'mon 4 out of the last 5 posts were you doing the usual....NOTHING

    ReplyDelete
  18. See the image of Kyle Busch's car here:

    http://www.jayski.com/schemes/2009/cup/18transformers-diecast.jpg

    He'd totally be a Decepticon..he enjoys being the villain.

    ReplyDelete
  19. Replying to Cant Stand Scorpio:

    And in that post you did what i may ask?

    Longhaul Gallery :)
    http://www.tf08.net/forum/viewtopic.php?f=9&t=468

    ReplyDelete
  20. and so what if i like boys, you guys never stop complaining about anything.

    here let me take credit for someone else's photos of a transformer.
    the only way i can feel good about myself is if i keep posting to make it seem i have something of value to offer.

    ReplyDelete
  21. Okay the above post is that idiot again who keeps copying me. My guess is he is most likely the person who posted under "Cant Stand Scorpio" as he seems to be the only one who tried to offend me in this topic. Just ignore him.

    And how many more times do i have to say this i am straight i like girls and have had sex with one of them. Unlike the person who keeps using my username. Please ignore all posts that offend anyone or undermine myself or others on this blog

    ReplyDelete
  22. Pickleforthepeople5/13/2009 1:42 PM

    Replying to the (Fake) Scorpio at 9:27 AM:

    You are a dick. I can tell you are not the real Scorpio. He never says that sort of stuff. Please fuck off before this topic is closed like the last one!

    ReplyDelete
  23. To the twat under the name of Scorpio at 9:27 am,
    This blog used to look good until now. I commented on the Legends Devastator topic and that got closed after some idiot copied another persons username. Seriously guy get a life. If you even have one at all. Scorpio never posted that the gallery was his he only provided a link so you can see it you retard

    ReplyDelete
  24. To the post at 9:27 am
    So that is the guy who kept using my Username. Seriously dude its not nice. Please stop doing it he has already done it to me,Scorpio and Kup i think. Mr blog person is there anyway to make it so he cant post rude comments.

    ReplyDelete
  25. MeganFoxsaysfuckoff5/13/2009 1:50 PM

    To the wanker at 9:27 a.m.

    U are a dick go fuck off elseware and leave people alone. Have you got nothing better to do than copy other peoples username.

    ReplyDelete
  26. Okay i have sorted it so that idiot cannot copy me anymore. I have joined the blogspot. My password is over thirty letters long. So there is no way he can go under my name now. My posts will have an orange square by the side now.

    ReplyDelete
  27. ironhide2011
    do you guys know if theese m&m's come in small packages (normal)
    not those big ass ones at walmart

    ReplyDelete
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