Transformers: The Ride Trailer, Optimus Message and Site Up

Universal Studios Hollywood has ramped up their campaign to promote the May opening of Transformers: The Ride in California with a new trailer, message from Optimus Prime, and updating the attraction website. The full trailer (1st video below) is expected to air today sometime during the NBC Pre-Game show before the Super Bowl. In addition, Optimus Prime (as voiced by Peter Cullen) warns the human race of the Megatron (2nd video). Finally, the website PrepareForBattle.com is live so that people can enlist as NEST volunteers. The site has online game that lets you rise up the NEST ranks by completing missions brought to you by videos, downloads and trivia questions. Those that play will have the opportunity to win The Ride specific Transformer collectibles with a grand prize of a trip to experience Transformers: The Ride at Universal Studios Hollywood (3rd video).