Wednesday, March 31, 2010

Transformers: Prime Launch Date Announced

Hasbro and Discovery Communications have announced their plans for the launch of The Hub that is basically their version of Nickelodeon. The official launch date is 10/10/10, pretty easy to remember. As expected the next Transformers cartoon is part of launch plans. While the name of "Transformers: Prime" has still not been officially confirmed but two programming blocks called Kids Prime and Family Prime pretty much does. The full rollout is explain at Broadcasting Cable, the TF related aspects below.
The Hub, intended to connote "the center of things," will mount at least two shows from Hasbro's production studio. The company will serve up the studio's series My Little Pony: Friendship Is Magic, based on the popular toy, and Transformers, already a successful toy-tomovie franchise. Many shows, however, will be acquired until The Hub establishes its footing.

A block called Kids Prime will follow in the afternoon, while shows like Transformers will greet kids after school. Family Prime is aimed at enticing adults to watch with their children.

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