New Unicron Video as Project Falters to Reach Goal

Hasbro has released a new video to show off the robot mode of War for Cybertron Unicron. The $575 project is sitting at around 30% of its stated goal of 8000 purchases before its September 1 at midnight deadline. As it stands, it isn't going to meet it goals unless there is a sudden surge of interest. The toy looks amazing but asking for $600 is a bridge to far for many. For comparison the average Sideshow Collectible statue is in the $550 range and they usually only manage to sell around 3000 copies of each of those (when total both versions they typically release). Of course their stuff doesn't transform and this one does. Any case if you are on the fence, it seems its time to step up if you want the largest (official) Transformer that has ever been produced. You can find the order page over at Hasbro Pulse.