Monday, June 12, 2023

Transformers: Rise of the Beasts Takes Number One At Box Office

Transformers: Rise of the Beasts enjoyed a solid box office opening this weekend, taking the top spot from Spider-Man: Across the Spider-Verse that came out last weekend. The movie took in $60.5 million from 3,678 theaters vs Spider-Man's $55.4 million from 4,332 theaters. This release out performed the last two Transformers films signficantly, with Bumbleebee making $21.6 million and Last Knight making $44.68 million. Internationally the movie made $110 million in 68 markets (aka countries) for a worldwide total of $170.5 million. Not a bad start for the $195 million budgeted film. Paramount's goal probably $1 billion in global box office sales but anything over $600 million will likely be deemed a success. Winning the weekend is mostly useful for bragging rights and in commercials to create FOMO for potential movie goers. Next week is the release of The Flash so not expecting Beasts to hold the top spot. Based on Rotten Tomatoes, critics disliked the film (52%) but audiences enjoyed it (92%) so a good sign it might have legs throughout the summer.

No comments:

Post a Comment

 
          Creative Commons License