"The editing process is a bit slower on this one because I'm in the middle of launching my three TV shows and prepping Transformers 4–which is going in a total new direction and in a way to really broaden the franchise to give it lasting legs."That aligns with Hasbro CEO Brian Goldner's desire to reinvent the brand to help boost toy sales.
Thursday, September 20, 2012
Bay: "New Direction" for Transformers 4
Michael Bay posted a brief update and poster for his next movie Pain & Gain that he is currently editing. As part of that he provided a kind of mini-update on Transformers 4.